A mobile app is a software application designed to run on a mobile device such as a smartphone or tablet computer. Mobile apps are usually written in Java, Objective-C, C++, or HTML5. The first mobile app was created in 1993 by developer Philippe Kahn who developed the app to share photos of his newborn daughter Sophie with family and friends.
There are now more than 3 million apps available for download in Apple’s App Store and Google Play, the two largest app stores. In 2020, mobile app revenue is expected to reach nearly 318 billion dollars in the United States. This was a growth of about 60 billion dollars over 2019.
Why Mobile Apps have become important?
So why are businesses flocking to develop and deploy mobile apps? Here are 10 reasons:
- Mobile apps provide an easy way for customers to interact with your business.
- Mobile apps make it easy for customers to purchase your products or services.
- Mobile apps allow you to reach a larger audience with your marketing messages.
- Mobile apps can help you boost sales and revenue.
- Mobile apps can help you improve customer loyalty and retention.
- Mobile apps provide a convenient way for customers to get information about your products or services.
- Mobile apps can help you increase brand awareness.
- Mobile apps are a great way to connect with your fans and followers on social media networks.
- Mobile apps can help you improve customer service.
- Mobile apps are a great way to promote your business and generate leads.
If you’re thinking about developing a mobile app for your business, be sure to consider these 10 reasons. And if you need help getting started, contact us today and we can help you get started.
What kind of business would it be most suited for?
Now that we know the importance of mobile apps, the next question is: what types of businesses need them? Here are 10 kinds of businesses that definitely need mobile apps:
1. All Retail businesses
Mobile apps provide a convenient way for customers to purchase products or services from retail businesses. Many retail businesses now offer mobile apps that allow customers to browse and purchase products directly. A mobile app can help retail businesses reach out to their customers in new and innovative ways. For example, a clothing retailer could use a mobile app to allow customers to order clothes and accessories directly from their phones, or a grocery store could use an app to let customers view and order groceries online.
Moreover, a mobile app can help retail stores keep track of inventory and sales, as well as keep customers up-to-date on the latest products and promotions.
2. Restaurants
A restaurant can use a mobile app to provide menus, location information, special offers and more to their customers. A restaurant’s mobile app can allow customers to order food and drinks directly from their phones, view the menu, and make reservations. Moreover, restaurant apps can be used by customers to reserve tables beforehand.
3. Hospitals
A hospital’s mobile app can provide patients with information about their appointments, lab results, medications, and more. Medical staff can use these apps to provide patient information, manage appointments, and order prescriptions. And record patient profiles. Moreover, it can act as a digital doctor for patients as well.
4. Hotels
A hotel’s mobile app can allow guests to book rooms, view room information and amenities, check-in and check-out, and access maps and directions. Hotel apps can also provide guests with special offers and discounts.
5. Banks
A bank’s mobile app can provide customers with a convenient way to manage their finances. Customers can use the app to view account balances, transfer funds, pay bills, and more. Bank apps can also offer customers notifications about account activity and updates.
6. Schools
A school’s mobile app can provide students with access to important information such as grades, schedules, homework assignments, announcements, and more. Teachers can use apps to post lesson plans and classroom agendas. Schools can also use mobile apps to send notifications to parents about news and events.
7. Car Dealerships
A car dealership’s mobile app can allow customers to view the latest inventory, compare models, and find deals. Car dealerships can use apps to provide information about financing and leasing, as well as service schedules.
8. Museums
A museum’s mobile app can provide visitors with information about current exhibitions, tours, and special events. Museum apps can also offer visitors maps of the museum and information about the collections.
9. Sports Teams
A sports team’s mobile app can provide fans with access to news, scores, stats, player information, and more. Sports teams can use apps to offer exclusive content and discounts on merchandise.
10. Non-profit Organizations
A non-profit organization’s mobile app can provide donors with information about the organization’s mission, goals, and current projects. Non-profit apps can also allow donors to make online donations and track their contributions.
The types of businesses that would most benefit from mobile apps are those whose customers are constantly on the go. Retail businesses, restaurants, hospitals, hotels, banks, schools, car dealerships, museums, sports teams, and non-profit organizations all fit this description. These businesses can use mobile apps to provide their customers with quick and easy access to important information. In addition, mobile apps can help businesses reach out to new customers and keep existing customers updated on the latest products and promotions. So if you’re looking for a way to improve your business’s customer relations, consider developing a mobile app.
Read: 5 Major Mobile App Security Threats And Solutions
Conclusion
Now that we’ve looked at the types of businesses that can benefit from mobile apps, let’s take a closer look at what these apps can do for your business. Mobile apps can provide customers with quick and easy access to important information. It can allow customers to view the latest inventory, compare models, and find deals. In addition, mobile apps can help businesses reach out to new customers and keep existing customers updated on the latest products and promotions.
As the trend of mobile apps is increasing, every business should start using it to increase their customer base and improve customer relations. If you’re not sure where to start, consider hiring a mobile app development company to help you get started.